Hi, I’m Chris Burfield.
I always love the “about me” page on websites like this because they’re written in the third person …even though they’re typically written by the the owner of the site.
So after Chris Burfield made several attempts to sound smarter than he really is by writing about himself in the third person, he quickly abandoned that approach and decided to write this page like it was a letter to a friend.
Which …in many ways, it is.
Anyway – what do you want to know?
I’m 42 years old. I live in Allen, TX with my wife, Nicole.
We have one child, no pets and a Lil GG that comes and spends the night every weekend. ...a.k.a my mother-in-law.
I’m guessing that’s not the kind of stuff you’re looking for.
You’re probably wondering,
Is This Guy Worth My Time And Attention?
For many readers, my answer is NO.
I cannot help you get rich quick.
For some reason, people equate “promote my business on facebook” to “get rich quick”.
I get it. That’s what attracted me to facebook ads in 2011 (more on that later).
I thought it would be easy money and I’d have thousands coming in every day … on autopilot.
Well, it wasn’t easy money.
I do have consistent revenue coming in every day …often on auto pilot …but it took lots of work, frustration, and perseverance to get there.
…and it still takes work to keep it all running.
So if you’re not prepared to commit to roughly ten times more effort than you’re expecting, I’m not your guy.
If you don’t want to advertise, you’re not going to enjoy my stuff.
No, I don’t sell advertising. But here’s why I’m telling you this.
Start going down the “Facebook Marketing” rabbit hole, and you’ll see all kinds of ads and articles about free traffic, how to get rich by having other people promote your product, and all kinds of hype on the “latest loopholes” for “gaming the system”.
Does some of it work?
Probably. In the short term. But if you rely on that, you don’t have a business. You have an income stream that’s supported by an unsustainable gimmick.
And that is a waste of time. If you want to waste time go see a movie. It’s more fun.
If you're looking for "The Easy Way", I don't want to help you.
It’s important you understand what I’m telling you.
I can help you, I just won’t. I’m capable of it, but I refuse to do it.
Because when I hear someone say, “What’s the easiest way”, what I’m really hearing is, “I’m not fully invested in the long term success of my own business …and am therefore not fully invested in the long term success of my customers.”
And that really translates to “I don’t want to work”.
Look, selling things on facebook is HARD WORK. yes, when it’s all up and running, it can be just like you imagined: Passive revenue and money while you sleep.
But that takes HARD WORK to create and it takes HARD WORK to maintain.
You’re Still Here? Good.
Here’s what you can expect from me.
Actionable strategies and tactics you can use in your marketing right now, for free …which are usually followed by: Blatant sales pitches.
Can you believe I just told you flat out that you’re going to receive blatant sales pitches from me?
Well, why wouldn’t I tell you?
I mean c’mon – I’m a “facebook marketing guru”. We make our money by selling stuff. I will try to sell you something and I won’t be subtle about it.
However – it’s always preceded by really valuable strategies and tactics you can use immediately.
The idea is you’ll say, “Man, this free stuff really helped me. I think I’ll try the paid stuff.”
Pretty simple, right?
I call it the old “Demonstrate You Can Help Them By Actually Helping Them” trick.
Works like a charm.
But you still might be wondering …
How Do I Know If Your Stuff Is Any Good?
Well, the smartest thing to do is to just get some of my free materials.
If you like it, you’ll probably like my trainings.
If you don’t like it, you won’t.
But I think I’m supposed to do the whole “self aggrandizing biography” thing now so here goes:
I started my “Internet Marketing” career in 2005 by selling a simple waiting room dvd to chiropractors on eBay. At that time, I was looking to expand the business off of eBay, so I did an internet search for "how to market your products on the internet" and I came across an ad for an “Internet Marketing” course called, The Insider Secrets To Marketing Your Business Online by The Internet Marketing Company (what an original name, right? lol)
The course was $397.
I must have read the sales letter for it 20 times before I bought it.
It was a good course, and somewhere there was one sentence that said something like, “It’s feasibly possible to make sales by sending unsolicited emails”.
My 29 year old brain translated that to mean, “You’ll get rich really fast if you send tons of unsolicited emails” …which is exactly what I set out to do.
I didn't know this was illegal by the way. I just thought it was…how do you say …”frowned upon”.
Anyway – it kind of worked.
I send an email out to 700 Chiropractors telling them about my waiting rooms dvds and wouldn't you know it, I made $3000 in one day from one email!
Anyway – I was so impressed by the results decided to dig deeper, buy more courses and learn as much as I can about internet marketing.
The next course I bought was a Copywriting Course from TIMC with a price tag of $7,000.
Yes, my first copywriting course as an internet newbie cost me 7,000 Smackaroos!
And after five years of trial and error, I finally started to achieve real success online.
I was setting up lead magnets online and then running ads to those lead magnets (eBooks, Video, etc...) and getting people onto my email list. In 2010 my business did over $100,000. I finally broke the six figure mark. ...at that point I decided to start teaching people how I was doing it.
And that’s how I got my start as a “marketing guru”.
Fast forward to today and I’ve got customers and clients on just about every continent on earth. (Except the Arctic and Antarctic...I just checked)
I’m the “go to guy” for coaches, consultants, doctors, attorneys, dentists and other online marketers when it comes to online marketing...especially facebook ads.
Here’s What I Will Help You With, Specifically
My main focus is to help you turn advertising into profit by using facebook ads.
I’m the creator of the Propaganda Marketing Machine strategy which is a fancy way of saying, “I advertise your business in a way that penetrates the public mind with desires and beliefs.
It is, in my opinion, the Holy Grail of marketing.
I also focus on your positioning – which is really a fancy way of saying, “Getting People To Like You Before You Try To Sell Them Something.”
I do this by showing you the best way to genuinely help your prospects before they see your pitch.
Here’s My First Sales Pitch To You:
Go to my home page and read some of the articles on my site.
If you like them, sign up for some of my free trainings.
If they help you, consider buying my stuff when I make you an offer.
Pretty simple, right?
Thanks for reading this page and get to work!